des moines, iowa and beyond

workflow & systems strategist

WELCOME TO THE BLOG

Over the years since I started planning and designing weddings, I hear one comment louder than any others when it comes to hiring planners. “My family and friends will help. I don’t need to spend on a planner. It’s a waste of money.” While I can understand that perspective, I also want to offer something […]

The Dollars & Sense of Hiring a Wedding Planner

For Brides, Sweet Beginnings

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There are so many things that go into executing a wedding day. All of the details, contacts, contracts, special notes, timelines, checklists and other miscellany have to be corralled somewhere. How else does a team of wedding professionals and planners make your day happen on the actual day? This dilemma was one of my most […]

Coffee Dates | What is an Event Book & Why You Should Use Them

Business

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Congrats boss lady, you’ve gotten that deposit and signed contract! Now, how do you welcome your new couple? Enter the lovely welcome packet. I’ve seen so many posts about these from photographers, but very few specific to planners. Since we are so involved in every step of the process, what can we give our clients […]

Coffee Dates | Client Welcome Packets

Business

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It’s the little things in life that we remember. The emotions, the smells, the thoughtful gifts and unexpected phone calls. Those intentional details and moments are what your clients will remember, too. One of my favorite things in life is surprising people with thoughtful gifts. Whether it is a physical gift, my time, a note […]

Coffee Dates | Creating a Magic Client Experience

Business

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Close your eyes and imagine your wedding day. Does it include seeing your mother for ten minutes, managing your own timeline, scrambling to get all of the final details in place amidst your rehearsal and trying to remember all of the little details throughout the day? I am willing to bet that no bride (or […]

Sweet Beginnings | Why Hire a Planner for your Wedding?

Sweet Beginnings

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